Mt. Manunggal Eco Village
2020
STANDARD SCOPE
Brand Strategy
Brand Identity Design
Creative Direction
Digital Management
CUSTOMIZED SCOPE
STORY
With the global crisis brought by COVID-19, crop contracts from suppliers are stalled or cancelled altogether, and the farmers of Mt. Manunggal are having a hard time disposing of and selling their fruits and vegetables. Despite crop production, their households are experiencing food insecurity. Dual Story as the marketing partner, is taking proactive measures to provide farmers with market access during the pandemic, through an enhanced brand identity and the creation of a digital management plan that can connect them straight to the consumers.
